Peri Pakroo, Author & Coach

Creative, smart strategies for self-employment & small business.

The Women’s Small Business Start-Up Kit

The Women’s Small Business Start-Up Kit: A Step-by-Step Legal Guide, 2nd edition (2012)
by Peri Pakroo

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Find out how to start and run a successful business, with specific emphasis on your concerns as a woman entrepreneur.

New in the completely updated 2nd edition:

  • Health reform information under the ACA updated for 2012 including information about protections for patients with pre-existing conditions, availability of insurance through state exchanges, and the small business health insurance tax credit.
  • Updated information on using social media to promote your business, including advice on finding your audience and community online; information on monitoring review sites; and strategies for managing your reputation online.
  • Updates on the status of sales taxes online, including recent state legislative activity and California’s “Amazon tax.”

Approximately eight million U.S businesses are currently women-owned, and the number is growing at twice the national average for all businesses. As one of the millions of aspiring female small business owners, you know that there are specific issues and questions that need to be addressed when you’re setting up shop. The Women’s Small Business Start-Up Kit gives you the practical and legal information you need to kickstart a successful enterprise.

In addition to the concrete, practical business start-up and management information you’ll find in The Small Business Start-Up Kit, The Women’s Small Business Start-Up Kit offers a breakdown of the common issues and concerns facing women entrepreneurs of every stripe — from independent consultants to Fortune 500-seekers. You’ll find information and guidance on:

  • choosing and developing the right business to live the life you want
  • drafting an effective business plan
  • programs that give government contracting preferences to women-owned businesses
  • understanding and choosing a legal structure
  • clearing the bureaucratic start-up hurdles
  • taking your business online and developing an eBusiness
  • financial management and tax basics for small businesses
  • balancing work and family relationships
  • hiring and managing employees

The Women’s Small Business Start-Up Kit retains its focus on women’s business-related issues without devolving into stereotypes and never loses sight of the legal rules and fundamentals of starting and running your business. Plus, you’ll find all the business forms and agreements needed to start up a successful enterprise on the included CD.

What Business Experts Are Saying:

“Don’t even think about starting a business without reading this book. Approachable, easy to understand and totally straightforward, Peri has done a service to all future entrepreneurs by giving solid advice to set you up for sustainable success.”

—Amy Swift Crosby, Founder, SMARTY, A Resource for Entrepreneurial Women

“The Women’s Small Business Start-Up Kit is a must-read for any woman thinking about starting a business. As a Director of a Women’s Business Center for nearly 20 years, this is the first book I’ve read which provides a realistic road-map on how to make it happen. In spite of the remarkable accomplishments that self-employed women have made, let’s face it, women continue to be the primary nurturers who hold American families together, a fact which makes starting and growing a successful woman-owned business fraught with challenges and sweet with its rewards.”

—Agnes Noonan, Executive Director, Women’s Economic Self-Sufficiency Team (WESST)

“More and more women are making business ownership their career choice. Peri Pakroo has created a superb resource for any women entrepreneur to get her business off the ground successfully.”

—Connie Evans, CEO of the Association of Enterprise Opportunity, Public Member of the U.S. Delegation to the United Nations 54th Session of the Commission on the Status of Women

“It takes a brave woman to start, build, and run a business. For all those women out there who keep saying to themselves, “I think I can, I think I can!” with this excellent book, now they can!”

—Nell Merlino, Founder and CEO, Count Me in for Women’s Economic Independence, and Author, Stepping Out of Line: for Women Who Want It their Way in Life, in Love, and at Work

“A good read all around, Peri provides a practical guide that is useful and helpful for women starting and growing their businesses — love the real-life examples, too! This is a great book!”

—Wendy, K. Baumann, President/CVO, The Wisconsin Women’s Business Initiative Corporation

“This book on small business start-ups is certainly a valuable tool that will assist women in making sound and sustainable decisions when beginning a new business venture. Peri’s many years in the business consulting and training trenches give her advice and information a high value of credibility. She has enormous experience and insight to share, and this book and kit is a must-read for the aspiring entrepreneur.”

—Patricia Harris, Executive Director & CEO, The Edge Connection, a Women’s Business Center at Kennesaw State University, Coles College of Business

“What a great, practical and readable resource! This is not your typical ‘motivational’ business start-up book, but a detailed guide to all the steps of actually getting started, including specific tips and resources for women entrepreneurs. Peri’s book clearly details all the nuts and bolts of starting a business so often lacking in how-to books. A must-read before you launch.”

—Lindsey Johnson, former National Director, Office of Women’s Business Ownership, U.S. Small Business Administration

“This no-nonsense guide is an essential roadmap for any woman considering entrepreneurship. It’s packed with how-to information and real-life examples that will help save significant time and money in getting a venture started. Highly recommended.”

—Sara Gould, President and CEO of the Ms. Foundation